In 2015, after 20 years in Latina - Italy, I moved to Brussels with my husband and my three children to start on a new job. My career developed in the corporate sector, as a customer service and purchasing team leads, in various industries. The common thread is the desire to learn, the enthusiasm to transmit knowledge, the development of the people who work with me and continuous improvement.
In 2022, after a difficult year due to the loss of my dad and the restructuring of the company I worked for, I felt the drive to create my own project and fly with my own wings. Passionate about fashion and beautiful things, I decided to make a childhood dream come true by opening my own boutique of Italian haute couture wedding dresses.
The name La Rosa Bianca was an idea of my daughter (who also created the logo!) to evoke the silk roses that were in my hair on my wedding day.
The mission of our brand is to give visibility in Belgium, where we are located, to talented Italian wedding designers, yet unknown to this market, and promote the value of handmade dresses. Their work is the sum of passion for the finest laces, fabrics - silks but also more technical and modern ones - creative designs, craftsmanshift, embroidery and impeccable finishes.
Choosing a wedding dress La Rosa Bianca means wearing these values of excellence.
A dream coming true, handmade wedding dresses